Acquire various knowledge for effective promotion and management of product Develop comprehensive strategy and create effective marketing programs Delivering product’s information and accurate key message in the field through a sales reps training Contribute to sales and profit achieved through the accurate analysis, review, marketing plan Continuous sales growth and improved brand awareness through internal and external customer management (customer service) Increase efficiency through planned budgeting and management Follow code of conduct (CP regulations)
Acquire knowledge applicable to products related to each PM’s therapeutic area (and core products) Business planning for core product by TA: Market / Competitor / Customer analysis, SWOT analysis, Segmentation / Targeting /Positioning, Key message development, Objective, Marketing strategy Implementation of creative marketing programs and follow up its results for continuous improvement Regular sales rep training to improve scientific knowledge: Product information & Key messages, Clinical trials, Market & competitor trend, Customer issue Make collaboration with sales team to deliver effective marketing activities New product Introduced feasibility examination and sales forecast Management of medical societies and Drs. Main customers management with sales team Marketing budget management: Annual budget management by product and account in yearly plan Customer requests and complaints management: Effective management through the cooperation of MR and related departments (ex. Product information, NHI guideline, Quality, Contract, etc.) Monthly sales forecast & sales analysis reporting by TA Follow code of conduct (CP regulations) More than 3 years of experience(prefer the experience in Obesity Products) preferably in pharmaceutical industry with relevant experience in sales & marketing University degree above, give preference to related specialty (pharmacy, chemistry, biology) Communication and presentation skill, Leadership skills, MS Excel and Powerpoint skills required